Bob Haukoos is an expert advertising and media consultant with over 20 years of experience. He is a frequent conference speaker on marketing topics.
Bob is the owner of TVadvertising.com and RJ Lauren Inc., an advertising and media agency whose clients have included: American Express, Blanchard, Card Player, City National Bank, Fidelity, H & R Block, Hilton, Mattel, Merrill Lynch, Time-Life, United Airlines and others. Bob produced and placed media for the first online stock trading TV commercial in the U.S. and Europe. He also produced the Baseball Hall of Fame 50th Anniversary TV promotion.
Previously, Haukoos was the Media Director for Tuesday Creative whose client's included Disney, Universal and Billabong. As VP of Programming for FMS, an advertising agency specializing in TV marketing, Bob produced 70 TV shows and the most successful financial-planning ad campaign ever. Bob wrote, produced and directed the first infomercial for Guthy-Renker; "Think and Grow Rich" and was Supervising Producer of the first Tony Robbins infomercial. He also produced infomercials for Denis Waitley, Brian Tracy, Mark Victor Hanson and others.
Haukoos has extensive experience in Hollywood where he produced and managed on-air promotions for 160 TV stations nationwide as Promotion Director of "Hour Magazine." Bob has worked with ABC, CBS, ESPN, NBC, the Minnesota Vikings, Major League Baseball, the NHL, and many top celebrities including: Tom Hanks, Demi Moore, Robert Mitchum, John Forsythe, Robert Wagner, Superbowl Quarterback Joe Thiesmann and others.
Haukoos attended UCLA, the University of Minnesota and graduated with honors from the Department of Defense Information School serving as a Navy Journalist on the Armed Forces Radio Network in Guam. Bob is married, has triplet children and lives in the Malibu Canyon area of Los Angeles.